Privacy Policy

Depending on how you interact with us, we may collect the following information:

We may use collected information to:

• Receive, review, and respond to inquiries
• Determine availability for requested services
• Communicate about weddings, events, appointments, and makeup services
• Schedule, confirm, modify, or cancel appointments
• Provide quotes, deposit requests, invoices, or payment links
• Process and document deposits and payments
• Prepare for and provide requested makeup services
• Review uploaded inspiration or reference photos
• Accommodate disclosed skin sensitivities or allergies when reasonably possible
• Send service-related confirmations, reminders, and updates
• Maintain customer, transaction, consent, and communication records
• Operate, secure, troubleshoot, and improve the website and related systems
• Detect misuse, fraud, unauthorized access, or other security concerns
• Comply with applicable legal, tax, accounting, and regulatory obligations
• Establish, exercise, or defend legal claims

Maddy Donohue Makeup sends text messages only to individuals who have affirmatively consented to receive them or when another legally permitted basis applies.

If you check the separate SMS consent box on our inquiry form, you agree to receive conversational and service-related text messages from Maddy Donohue Makeup at the mobile number you provide. Messages may concern:

• Your inquiry
• Requested makeup services
• Availability and scheduling
• Appointment confirmations or changes
• Event details
• Deposit or payment links
• Payment status
• Appointment reminders
• Other service-related follow-up

Message frequency varies according to your inquiry and booking activity. Message and data rates may apply.

Consent to receive text messages is not a condition of purchasing any goods or services. The SMS consent checkbox is not selected automatically. If you do not consent to SMS, you may still submit an inquiry and communicate with us through another available method.

Reply STOP to any message to opt out. After opting out, you may receive one final message confirming the opt-out. Reply HELP for assistance, email MaddyDonohueMakeup@gmail.com, or call (916) 407-3669.

We do not sell, rent, or share mobile telephone numbers, SMS opt-in information, or SMS consent with third parties or affiliates for their own marketing or promotional purposes.

Mobile information and SMS consent may be disclosed only to service providers that help us operate our communications and provide the services requested by the customer. These providers may use that information only to perform services for Maddy Donohue Makeup and not for their own independent marketing.

SMS consent is specific to Maddy Donohue Makeup. Consent is not transferred to Apex AI Consultants LLC, other Apex clients, affiliates, lead generators, or unrelated third parties for their own messaging or marketing.

We may disclose information in the following limited circumstances:

You may voluntarily upload an inspiration or reference photo with your inquiry. Uploaded photos are used to understand your requested makeup style and assist with providing services.

Do not upload a photo unless you have the right and permission to provide it. Please avoid submitting photographs containing people who have not consented to the intended use, especially photographs of children.

Uploaded photos may be stored using a secure third-party cloud-storage provider and made available to Maddy Donohue Makeup and authorized service providers involved in processing the inquiry.

Payments may be processed through third-party services such as Square or an appointment-scheduling platform connected to Square. Those providers process payment information according to their own privacy policies and terms.

Maddy Donohue Makeup may receive transaction details such as payment status, amount, date, order number, and customer contact information, but does not receive or store your complete card number through its website inquiry form.

Our website and its service providers may use cookies or similar technologies to operate the website, remember preferences, measure performance, prevent abuse, and understand how visitors interact with the site.

You may control certain cookies through your browser settings. Disabling cookies may affect some website functions.

We retain information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including providing services, maintaining transaction and consent records, resolving disputes, enforcing agreements, and complying with legal, accounting, or regulatory obligations.

Retention periods may vary depending on the type of information and why it was collected.

We use reasonable administrative, technical, and organizational safeguards designed to protect information from unauthorized access, loss, misuse, alteration, or disclosure.

No website, storage system, or method of electronic transmission is completely secure. Therefore, we cannot guarantee absolute security.

Depending on applicable law, you may request that we:

• Delay with a phone call by submitting a request.
• Confirm whether we maintain personal information about you
• Provide access to certain personal information
• Correct inaccurate information
• Delete certain information
• Explain how certain information is used or disclosed

To submit a privacy request, contact us using the information below. We may need to verify your identity before completing a request. Certain information may be retained when reasonably necessary to satisfy legal, accounting, security, contractual, or recordkeeping obligations.

You may opt out of SMS communications at any time by replying STOP.

Our website is not intended for children under 13 to submit personal information independently. A parent or legal guardian should submit inquiries and provide any necessary information for services involving a child.

If you believe a child under 13 has submitted personal information without appropriate authorization, contact us so we can review and, when appropriate, delete it.

Our website may link to third-party websites or services, including scheduling, payment, social-media, and other service providers. Their handling of information is governed by their own privacy policies and terms. We are not responsible for the privacy practices of third-party websites.

We may update this Privacy Policy periodically. Changes become effective when the revised policy is posted with an updated “Last updated” date.

For privacy questions or requests, contact:

Maddy Donohue Makeup
Folsom, California
Email: MaddyDonohueMakeup@gmail.com
Phone: (916) 407-3669

Terms and Conditions: https://maddydonohuemakeup.com/terms-and-conditions